Chapter Seventy-Three

  Three days after the blind date dinner, Huang Shiren, a big shot in Yang City's fashion circle, announced his bankruptcy! Moreover, his whole family moved out of Yang City. This news spread like a dark wind to every corner of Yang City, making some people break out in cold sweat during this sweltering summer.

  Huang's family?

  Not to mention the black and white, it is also considered a famous family in Yang City, with some connections in both business and politics. How could such a family, which ordinary people look up to, fall so suddenly overnight?

  What force is driving behind the scenes?

  Those with keen senses of smell are filled with doubts.

  It was later learned that the Huang family had actually offended the person in charge of Yushizhuan.

  No wonder he was so vulnerable in front of his opponent.

  Since Yu Shiyuan entered the jewelry industry with a strong momentum, business has been booming and the scale has been expanding day by day. The extremely fine jadeite has been emerging one after another, all of which are rare treasures. Merchants and celebrities from various industries have been competing to win over Yushi Xuan, and there have been cases where they tried to establish a relationship with Yushi Xuan for a piece of so-called top-quality jade.

  How can such a jade-like person have shallow connections?

  And this jade stone helm is in the eyes of outsiders can be said to be exceptionally mysterious.

  It's easy to overthrow a small family like Huang's, it's as simple as turning one's hand over.

  It's clear that as far as the outcome of events is concerned, it really was easy as turning one's hand over...

  While outsiders were speculating about it, Ai Zi Qing had already fully devoted herself to her busy career.

  As for the three members of the Zhao family, including Jiang Hua, after the blind date dinner ended, they slunk away and rolled back to Ning County. Who dares to mention buying a house and settling in Yang City again?

  Seeing the other party being so self-aware, Ai Zi Qing was delighted to be idle and didn't need to put in any more effort to solve it. She just sent someone to arrange some small troubles for the Zhao family, after all, she couldn't let those people with ill intentions live too comfortably, could she?

  ……

  The blind date dinner has passed for more than half a month, and Ai Zi Qing is busy every day between Yu Shi Xuan and Qiang Tian Group, living a life of getting up early to be picked up by a dedicated car and returning late at night to be sent back by a dedicated car.

  A large number of documents to be reviewed piled up, and Ai Zi Qing was basically inseparable from her pen every day, whether at home or in the company, reviewing documents, analyzing market trends, and adjusting the direction for the company. Jiang Qin and Ai Guohua felt very worried about her.

  Ai Zi Qing also had to hold routine meetings for the executives of Yu Shi Xuan Company in addition to visiting the company.

  In the past, meetings were hosted by Ma Yuk-hei, but with the return of Ai Ziqing, the real boss, it was natural for him to make an appearance, answer some questions from subordinates while emphasizing the company's corporate culture and management system, which is a must for every boss, and Ai Ziqing is no exception.

  This was Ai Zi Qing's first time attending the quarterly meeting of Yu Shi Xuan's management, and when she walked into the conference room, all the high-level executives were already seated.

  The entire conference room had only one empty seat, which was the first seat at the round table. Ma Yuxi sat in the second seat from the top, smiling as Ai Ziqing walked in calmly.

  At this time, all the high-level executives of Yushizhuan, including the manager, looked curiously at the entrance, where a young woman, considered mysterious by outsiders and rumored to have extraordinary abilities, was standing.

  What surprised everyone was whether this boss was too young?

  How can a seventeen- or eighteen-year-old girl lead them to even greater glory?

  This is a question in everyone's mind.

  Ai Zi Qing stepped into the conference room and stopped in her tracks, looking at the surprised expressions of everyone, already understanding what they were thinking.

  She smiled and opened her mouth: "I think, now everyone will have some doubts in their hearts, for example, how can such a young girl lead us to develop? And why should our future be pinned on the shoulders of such an old boss?"

  As soon as this was said, everyone couldn't help but awkwardly smile, only Ma Yuxi sat calmly with a composed expression. He firmly believed that Ai Ziqing would successfully complete this meeting, although the difficulty of this matter was not small.

  Because the previous company was always managed by him, these subordinates had a vague impression of Lao Tuo, but they were obedient to Ma Tuo. So if Ai Zi Qing wanted to truly control the company and make her subordinates trust her wholeheartedly, it would be no easy task.

  If you can't make your subordinates convinced, what qualifications do you have to control everything? Will such an enterprise have centripetal force?

  No.

  So Ai Zi Qing's first mission was crucial.

  Ai Zi Qing saw everyone's awkward expressions and also couldn't help but laugh, she continued to say: "I believe that even if I have nothing to say, no matter how much experience I have or how old I get, I still can't avoid being embarrassed."

  After finishing the sentence, she walked to the front of the round table and put the file folder on the table. She then supported her hands on the table and looked at everyone's stunned expression.

  Everyone was indeed enlightened in their hearts. Their previous thoughts were indeed too superficial. If it is said that this old boss has no extraordinary abilities, how can he establish such a company?

  And even if she really has no ability, what's the point of being older?

  So they felt ashamed for having previously judged each other based on their age.

  Ai Zi Qing smiled and said: "My identity is no longer necessary, I think everyone has already figured it out in private, so let's get straight to the point."

  Everyone was surprised, and the small rumors in the company were nothing new to them. They had naturally already found out that this old boss's surname was Ai, and he was the ultimate BOSS of the company. So when they heard Ai Zi Qing make such a straightforward joke, everyone felt a sense of closeness, and for a moment, the distance between them narrowed significantly.

  However, some people still hold a skeptical attitude, such as Wang, the manager of the company's promotion department.

  In his thirties, Wang Hong is proud to enter a company like Yushi Xuan and is ready to make a big show at the prime of his life. Yushi Xuan is undoubtedly his development platform.

  When he saw the young boss, he was somewhat disappointed. Although age cannot represent everything, experience and experience are not words that can be made up for by being smart and talented, this is an undisputed fact.

  "He asked seriously at this time: 'General Ai, how do you view the company's future development?'"

  "The company's future development is not about how I view it, but rather how everyone treats it. We are a whole, and what I can do may only be to grasp the overall direction, while every detail, every plan needs you all to repeatedly deliberate, repeatedly ponder, and finally I will make the decision. Our employees have high quality, your leadership direction is also very good, I believe that under everyone's efforts, Yu Shi Xuan's tomorrow will be even more brilliant."

  As soon as the words fell, a warm applause broke out in the house. Ai Ziying let out a soft sigh, it seemed that sometimes bosses also needed to give their employees a pat on the back, necessary praise and motivation were indispensable.

  Applause fell, she just faced the answer: "In recent years, people's living standards have continued to improve, and consumption levels have also been rising. Especially jadeite has been sought after, prices have been rising continuously, and it has been identified as a highly collectible item with potential for appreciation in value. Therefore, whether it is a noble woman or a commoner, they can rest assured to buy and collect, so the potential of the jade market can be imagined."

  Everyone nodded in agreement, and no one present was unfamiliar with the daily fluctuations of the jade market, so they naturally understood what Ai Zi Qing said.

  "So, the future development path of our Jade Pavilion becomes a top priority. Should we take the low-end route or the high-end route? This question is now placed at the forefront."

  Everyone heard this and was stunned. Yes, Yu Shi Xuan has always been known as the leading enterprise in the domestic jade industry, with high-quality jadeite emerging one after another. However, low-priced jadeite is also an important part of Yu Shi Xuan. But for a company to develop in the long run, it must first determine its direction: whether to go low-end or high-end, this is a very crucial issue.

  The atmosphere of the meeting was smoothly controlled by Ai Zi Qing, and Ma Yu Xi couldn't help but smile to himself, just as he had expected.

  Wang Hong frowned and said, "I think that in order to expand the market, we cannot ignore the low-end market. The potential of these consumer groups is infinite. While taking the high-end route is good, there won't be an endless supply of high-quality jade for us to consume. Moreover, the consumption group for high-end jade is very limited. I think it's better to take the low-end route."

  Another marketing manager, Liu, shook his head: "Manager Wang's words make sense, but based on our marketing department's recent statistics, selling a quarter of low-end jade is not as profitable as selling one piece of high-end jade. The saying 'three years to open and three years to eat' refers to this very situation. Moreover, the consumer group for high-end jade is quite considerable, not as limited as Manager Wang said. Furthermore, this is just the domestic situation; if we want to expand our influence, establish a brand, and enter the international market, it's still better to take the high-end route, which will make it easier to build corporate culture and increase brand awareness."

  "Manager Liu is right, I've also often heard that a few clients would haggle over the price of a high-end jade, arguing until they're 'at each other's throats', this kind of situation where there are more monks than porridge is all too common, so I also agree with taking the high-end route."

  "But low-end customer base..."

  "I think low-end is easier to expand market..."

  "High-end market is the way to go..."

  Watching the increasingly intense debate, Ai Zi Qing sat down with a expressionless face, her index finger lightly tapping on the table, listening to everyone's divergent opinions.

  "Be quiet for a moment." Aizi Qing put down her teacup and smiled as she spoke.

  The conference room gradually quieted down, but there were still several managers who argued over this topic with red faces and ears, the entire conference room was clearly divided into two factions, insisting that their side was reasonable.

  Ai Zi Qing paused for a moment before saying: "The low-end market has great consumption potential, the living standards of this group are constantly improving, and in the future it will not be underestimated."

  As soon as this was said, Manager Wang's side revealed a victorious smile. They didn't notice that at this moment, Ai Ziying's words already carried great weight in their hearts.

  But who would have thought that Ai Zi Qing suddenly changed his tone and continued: "However, what Manager Liu said is exactly what I wanted to say. Since our Yushi Xuan has already made a name for itself, expanding the company's influence, establishing a position in people's minds, building corporate culture, and entering the international market are now the top priority! If we only seek low-end markets and position ourselves as such, then Yushi Xuan's future will come to an end, and in the future, we will just be one of many low-end jade companies in China!"

  These words were extremely sharp and made Wang Hong and other high-level executives who insisted on walking in the low-end market blush.

  But they still don't want to give up this piece of fat meat at the low end, so they have to export refutations.

  But was interrupted by Ai Zi Qing, who smiled and said: "Taking the high-end route doesn't necessarily mean completely giving up on the low-end market. What we need to do now is to shout the slogan of high-end goods, establish our corporate image, and position Yu Shi Xuan within the boundaries of high-end luxury! Who says that high-end brands can't have affordable and beautiful jade?"

  It wasn't until then that everyone realized, it turned out that Ai's intention was here, every sentence she spoke was about establishing corporate culture and shaping the corporate image, this is probably the focus of this meeting?

  Wang Hong and others thought for a moment, then nodded one after another.

  A manager also asked, "Since General Ai thinks that establishing corporate culture is the top priority, but every company has the phenomenon of employees being lazy and not working hard for the company. The company's system has loopholes. How do you think this should be solved?"

  Is the employee lazy? This kind of thing can only be well taken care of by grassroots leaders, who need to supervise and urge more. In other words, they have to play the bad guy, but this is not what you should say.

  Ai Zi Qing raised her eyes and looked at the manager who asked the question, then nodded slightly, leaving everyone confused.

  Then, Ai Zi Qing spoke up with a smile: "Many very intelligent and highly educated people on the mainland are unable to succeed. It's because from a young age they received incorrect education, cultivating diligent 'bad habits'."

  After finishing this sentence, several managers sneered in their hearts. How can diligence be called a bad habit? However, Director Ai must have had an ulterior motive, so no one spoke out to refute him.

  Ai Zi Qing gazed at the expressions of everyone present, picked up her pen, tapped it lightly on the desk, and continued to speak: "Many people still remember Edison's words, right? 'Genius is 1% inspiration and 99% perspiration.' And were misled by these words for their entire lives. Struggling diligently, yet ultimately achieving nothing."

  Many people have been inspired by her words, and indeed many people in the world are like this, working hard all their lives, but ultimately being mediocre... Then why did Edison say so?

  She gave everyone a moment of contemplation, then continued: "Actually, Edison may be too lazy to think about the real reason for his success, so he made up this sentence to mislead us."

  As soon as this was said, the conference room fell silent, followed by a burst of laughter. The high-level executives of Yushi Xuan were all laughing out loud, and they didn't expect that after talking for half a day, it would be such a sentence. But thinking about it again, it seemed to make sense.

  Among the loud laughter, Aizi Qing withdrew her smile, slowly sat back in her seat, put her right leg on top of her left leg and lifted it up, with the pen tip still lightly touching the desk, waiting for everyone to quiet down.

  As expected, her action attracted everyone's attention, and the laughter gradually disappeared, leaving the room silent once again.

  Ai Zi Qing slowly opened her mouth: "Actually, many of us have neglected Edison's last words, that is, this one percent inspiration, even more important than the ninety-nine percent hard work! So what I want to say is, laziness can be okay, but not stupid laziness! If you want to do less, you must think of a lazy way. You must be lazy with style, lazy with demeanor!"

  Her words were like a thunderclap, causing everyone in the house to tremble. From the moment Ai Zi Qing entered the house until now, it was the first time they saw her reveal such an aura. At this moment, she sat in the first position, her face stern and her eyes scanning the crowd with a sharp gaze.

  Everyone suddenly realized that this young girl, who looked gentle and easy to talk to, had such a strong network of connections and wealth in her hands! This was the aura she should have had all along!

  "As for those who want to ask, how can the company's system be improved? How can employees make progress?" At this point, Ai Ziying stopped again, giving everyone time to think.

  After everyone looked at her, she slowly said: "First of all, it's still the old saying that establishing corporate culture allows employees to gradually condense their centripetal force towards the company, and consider themselves as a member of this team, which is the most important thing."

  To perfect the system of an enterprise and motivate employees to make progress, we need to understand the needs of employees. Maslow's theory divides needs into five categories: physiological needs, safety needs, social needs, esteem needs and self-actualization needs, ranging from lower levels to higher levels.

  Physiological needs, simply put, are material needs. Although this type of need is at the lowest level, people must first satisfy these needs before moving on to higher-level needs. So-called material needs refer to increasing salaries, improving working conditions, providing more leisure time and rest breaks, and enhancing welfare benefits to motivate employees!

  Ai Zi Qing finished speaking, and everyone nodded in agreement. It was only then that Wang Hong and the others realized that this old boss was absolutely not just charismatic; every single word she said made perfect sense upon careful consideration!

  "What does safety demand refer to?"

  "For many employees, safety needs are mainly reflected in safe and stable work, as well as having medical insurance, unemployment insurance, and retirement benefits. Employees will regard this type of need as a guarantee that their basic needs will not be lost. If the employees' demand for this need is very strong, then our company's high-level leaders should be careful to establish new standards and avoid or oppose taking risks, letting employees follow the rules and complete their work in an orderly manner, and try to avoid some factors that make them feel uneasy."

  Everyone suddenly realized that this was actually a security requirement.

  Later, Ai Zi Qing further explained to everyone the three major categories of social needs, respect needs and self-realization needs.

  Ma Yu Xi listened attentively from below the stage, occasionally taking out paper and pen to make records. He found that while Ai Zi Qing was talking about employee needs, she had also summarized the systems that the company needed to improve, such as increasing salaries, improving working conditions, and enhancing welfare benefits during physiological needs. Although these couldn't be completely copied, recording them now would allow for targeted improvements later on.

  Ai Zi Qing's words were like a sharp sword, cutting straight to the point, explaining the purpose and significance with a hint of pointing out the way, making Ma Yu Xi admire her even more.

  He knew that at this time all the high-level officials of Yushizhuan who were attending the meeting would have the same idea as him...

  Digression

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